It’s no secret that people are more likely to share content on social media if it is interesting. If you’re looking for ways to create irresistible content, this blog post will give you some great tips on how to do just that!
1. Create Content that is Interesting
If you want people to share your content, it needs to be interesting. It’s just that simple. You can create a piece of writing that is super perfectly written and formatted, but if it isn’t interesting, no one will read more than the first sentence! The best way to make sure you create irresistible content is interesting is by making it relevant and useful for your readers. Not only will this get more readers in the door (or how people get on the internet these days), but it also makes them more likely to share your content with others. Relevant and useful pieces of content are exactly what Google wants their users to find when they search for something, so creating stuff like that helps you rank better too.
2. Write for Real People
People do not want to read the exact same content that they can find on Wikipedia or some company’s ‘About Us’ page! Writing boring content like this doesn’t interest anyone and it clearly shows you’re just trying to push your product/service/message instead of providing value. The truth is, people actually enjoy reading entertaining, high-quality writing that is relevant to their lives! Don’t be afraid to let some personality show through in your writing; this will make you more relatable and interesting (in a good way).
3. Find Your Voice
Just because you work for an Internet marketing agency doesn’t mean all of your articles need to sound like textbook content. Actually, writing in a fun and entertaining way will actually create irresistible content much more interesting and relevant to your audience! Ditch the stale language and boring tone; people want high-quality entertainment, not just facts they can find anywhere else on the Internet.
4. Add Personality
Adding personality to your articles is also important. By incorporating bits of yourself into your articles you are showing that you are an actual person with real emotions, instead of some robotic jerk who just wants to sell something. People relate to other people so including personal stories or funny anecdotes makes readers feel connected with you! Just be careful not to veer off topic too much when using this strategy…
5. Chunk it Up
People usually don’t like reading huge blocks of text on the Internet because it is so hard to read and takes forever. If you want people to actually read your articles, you need to break up those big chunks of writing into more manageable sections with subtitles and bullet points! This is a great way to keep readers interested and engaged throughout your entire article. Also, including relevant images or videos can help explain what you’re trying to say in another visually interesting way.
6. Flow with the Reader
The best way to make sure your content gets shared is by thinking about how your readers will feel as they are actually reading it. You should use easy-to-understand language that flows well instead of using complicated terms/jargon which will make readers feel confused. The reader will usually click away from an article if they are feeling confused or frustrated, so it’s important you make sure your writing is understandable for the average person to read!
7. Have a call-to-action
If your goal is to get people to share your content, you need to tell them exactly what you want them to do. You can do this by including a strong call-to-action at the bottom of each piece of relevant create irresistible content that encourages readers to take action. This could be something as simple as ‘share this post’ or linking out directly to social media accounts so people can easily click on those options without having to search around for them first. Make sharing easy for people and they will do it!
8. Make it Easy to Share
It all comes down to making your content shareable. This is just means making sure people can easily pass on the link when they see your content on social media or in an email. There are many different techniques you can use to make this process easy; you can create click-to-tweet links, downloadable images, and more! Just make sure you play around with different mediums of getting your link across so readers will be able to do what you want them to do (which is share your work of course!).
9. Get feedback from others
You might think that sharing your article on Facebook will get the job done but once it’s out, you have no way of knowing whether or not your content is actually doing well. This is why you should always get feedback from others to make sure your articles are going out into the world in a positive way. You can do this by asking friends and family to read your piece before you publish so you know if there’s anything else that needs to be added/deleted/changed, etc. Take their advice as it will help tremendously with improving the quality of your writing!
10. Collect Ideas
In order to become a great writer, you have to start collecting ideas for future posts on things that interest you. This means making a list of topics that excite you and then either taking notes on paper, typing them up on a word document, or recording them on your phone. Even though this process is time-consuming, it’s ultimately the best way to ensure you have great ideas to create irresistible content when you need them most!
11. Set a schedule for writing
You don’t want to be the person who writes or create irresistible content whenever inspiration strikes because you will probably never get an article published if that’s how you work. You need to have a fixed schedule so you know exactly when each piece of content needs to be posted in order to reach your deadlines. This could mean setting aside an hour or two every night to sit down and start writing, or picking up your laptop during lunch breaks at work–just make sure whatever time you choose make sense with your lifestyle so it will actually happen!