Many budding entrepreneurs are looking to start a business of their own. Among the many business ideas which they contemplate, the T-shirt printing business is the one that makes them think for longer. If you are also one such entrepreneur who has considered starting a T-shirt printing business many times, this is the best time to do it.
Why? You may ask.
The obvious answer lies in the fact that the T-shirt printing market is booming worldwide. Apart from that, many other reasons make the T-shirt printing business ideal to start in 2022.
Here, we shall have a look at those reasons one by one.
Immense Popularity
T-shirts are a popular apparel item that does not need any trend or season to stay relevant and popular. All types of T-shirts, whether close-fitting, oversized, or plain, have always remained popular clothing articles across age groups and geography. This is a major reason why investing in a T-shirt printing business is wise, as it will never go out of fashion.
Another reason to start this business is the popularity of custom T-shirts. Most entrepreneurs start a business to cash in on a customer’s needs.
According to Grand View Research, the valuation of the global custom T-shirt printing industry was at 3.64 billion USD for the year 2020. Furthermore, it is estimated to grow at an annual growth rate of 9.7% from 2021 to 2028. This stat clearly shows the demand for custom printing worldwide.
Custom printing is the need of the users that have gained immense popularity. And entrepreneurs can start their T-shirt printing business easily. They need to have a robust T-shirt design tool.
Covid-19 Boosting Custom T-shirt Sales
The Covid-19 pandemic has adversely impacted most of the industry verticals worldwide. However, few businesses thrived during this gloomy period. Online clothing sales are one such anomaly.
According to data from Adobe Analytics, T-shirt sales spiked by 47% in April 2020. Furthermore, as per SinaLite Marketing Data, the number of T-shirt orders jumped almost four times (330%) after the pandemic. Moreover, wholesale customers ordering printed apparel also increased by more than 16%.
So, what caused this insane amount of surge? One possible explanation is that there has been a significant shift towards comfortable, casual, and cozy clothes. And with T-shirts ticking all those checkboxes, its sales have surged.
Also, during the Covid-19 pandemic, many people and organizations used T-shirts for things like:
- Fundraiser events
- Spreading awareness through T-shirts
- Community T-shirts
- Inspirational T-shirts
You can take advantage of this demand by having a product design tool that helps customers to print T-shirts for different events.
Has a Low Cost and Risk
If you are an entrepreneur with budget constraints, then a T-shirt printing business is ideal. In the T-shirt printing business, there is no upfront cost, no worry about the supply chain, and no need to purchase printers. Another advantage of T-shirt printing is that you can outsource printing services to any reputable provider. This allows you to focus more on marketing and sales.
You do not have to worry about the printing aspect as your print-on-demand supplier manages all of it along with fulfillment and delivery. You must choose a T-shirt, add your design, and set up an online store.
Once the customers start ordering, your suppliers can process each order and start printing. Afterward, they can pack and ship it. This means there is no high cost associated with inventory or supplies. Also, there is not a major risk of not selling out.
Sustainable T-shirt Printing Trends
Every business knows that price and quality are the two main deciding factors in purchasing decisions. But, it seems to be a thing of the past. With global warming becoming a global concern, more customers have become conscious of their buying decisions and environmental impact.
Today, they want to know the materials brands use to manufacture products. They also want to know how they manufacture it and in what ways they can contribute to the betterment of the planet. In short, they are prioritizing sustainability over everything.
T-shirt printing ticks this checkbox too. T-shirt printing can be sustainable if you choose sustainable fabric materials, eco-friendly inks, and many more. Moreover, many clothing manufacturers are moving to sustainable and ethical ways of producing T-shirts.
For example, the direct-to-garment (DTG) printing technique is 100% waterless. It does not require any pre-treatment, washing, or steaming.
You Do Not Have to Be a Pro at Designing
Apart from the big earning opportunity, a major reason to start T-shirt printing is the ease at which you can begin. For a beginner, T-shirt printing might seem complicated. One might think that one needs to have excellent design skills to succeed.
However, it is just a myth. You can do well in this by knowing basic design skills like how to crop an image, position text, change colors, etc.
There are a lot of product design tools available that come with many features to help you perform all those actions. There are many such design tools like Stencil and Canva. They come with a free template library that allows you to design quickly.
Canva also has huge open-source fonts and graphics. You can also use Stock images from Pexels, Pixabay, and Unsplash for new designs and ideas.
Conclusion
T-shirt printing has provided an amazing business opportunity to entrepreneurs worldwide. It ticks all the checkboxes that an entrepreneur has on their checklist, like:
- High in demand
- Low-cost setup
- Promotes sustainability
- Easy to operate
If you are an entrepreneur, do not wait; start your T-shirt print business today. To get started, you can invest in a robust T-shirt design tool that makes designing and printing T-shirts a breeze for you and your customers.
